Le HuffPost Quebec Earns Strong Start
Mar 22, 2012
Le Huffington Post Québec launched in Montreal on February 8th with Arianna Huffington leading a whirlwind media tour, media roundtable and a luncheon. To date, Le HuffPost Québec site, led by managing editor, Patrick White, has seen 106,000 monthly unique visitors (UVs), 19,000 average daily UVs* and shows strong engagement among visitors with an average of 20.5 minutes per visitor- higher than almost all French news competitors.**
Additionally, social plays a significant role in traffic. Since Le HuffPost Québec launch in February, 32% of all entries have come from social media, and in the past seven days 43% of all entries to the site have come from social. ***
Since the launch of The Huffington Post Canada this past May, unique visitors from Quebec are up 97% to more than 340,000 UVs on Huffington Post sites*. This is the fastest and largest-per cent growth in any region of Canada.
* comScore, Inc., Total Canada, Home and Work, Quebec, February 2012
** comScore, Inc., Total Canada, Home and Work, Quebec, February 2012; based on AOL created custom list
*** AOL Internal, Feb. 8 - Mar. 21, 2012.
- AOL PR (@AOLPR) March 22, 2012