HuffPost Partners with OWN: Oprah Winfrey Network
May 23, 2012
Marking the first of a new kind of content partnership, an Oprah Winfrey section will launch on HuffPost in August featuring content created and curated by writers and producers from OWN: Oprah Winfrey Network. The content, which will be created specifically for HuffPost, will include articles, blogs and interactive content with advice and resources encouraging people to discover their best selves to lead happy, fulfilling lives.
The special section will tap into HuffPost's network of bloggers and community to engage with one another around the content while reaching the audiences of both HuffPost and Oprah.com.
"We are thrilled to partner with Oprah Winfrey and OWN," said Arianna Huffington. "Oprah was about engagement and authenticity long before engagement and authenticity ruled the web. And since those qualities are deeply embedded in the DNA of both OWN and HuffPost, I'm delighted that we'll be working together to enlarge the conversation on living our best lives, as Oprah puts it, just as we launch our GPS for the Soul app."
"This partnership is a great example of our innovative digital efforts to provide unique ways to engage with our viewers using online and social media platforms," said Erik Logan, who serves as President of OWN with Sheri Salata. "The special Oprah-branded experience will reach millions of passionate Huffington Post readers in addition to the loyal followers of Oprah.com," Salata said.
In the meantime, until the new Oprah Winfrey section launches, check out HuffPost GPS for the Soul for the latest tips to find inner peace and happiness.
- AOL PR (@AOLPR) May 23, 2012