AOL Launches Content Series, "This Built America," with Ford
Mar 17, 2014
Today, AOL launched "This Built America" – a multi-platform content series featuring videos, articles, photo essays, interactive maps & more that showcase the rejuvenation of manufacturing in America. Throughout the series, a different company from each of the 50 states will be featured weekly over the next year.
Content from This Built America will live across many of AOL's family of media brands including AOL.com, Huffington Post, Autoblog, Engadget, Daily Finance, AOL Jobs and others. Videos from the series will be syndicated across the Internet via AOL's partner network.
AdAge covered the launch of the series highlighting the custom pre-roll ads that each video in the series will include.
Check out the video below, as AOL's Global Head of Media Sales, Jim Norton, outlines the series and what a program like this means for AOL.