AOL Advertising Goes Global Under Jim Norton's Leadership
Dec 16, 2013
Advertising is an area that AOL has increasingly gained strength in. The work we have done to rebuild our products and platforms is a highlight for the company, and our barbell strategy has become one of the successful models in our industry.
Success starts with our ability to drive change and to lead, and today we are promoting one of the best leaders we have at the company to lead our push into globalizing our advertising business and partnerships. Jim Norton has been promoted to Head of Global Media Sales for AOL and he will be responsible for our global sales strategy and structure. Jim will be working closely with our brand leaders and with Graham Moysey who leads our International business.
Since joining AOL in 2009, Jim has re-architected AOL's sales approach and go-to-market strategy to optimize revenue across AOL's leading property and platform solutions. His category-led sales infrastructure and agency development practice have allowed AOL to pioneer strategic partnerships and innovative cross-platform marketing solutions across all the global agency holding companies and with Fortune 500 clients. Jim has also driven growth across all advertising revenue lines, including video, O+O display and network, a combination that is delivering great consumer experiences and successful customer results.
Jim is a true leader in every sense of the word, and the entire AOL team has witnessed his transformative leadership and results.
Please welcome Jim Norton to his new role; 2014 is our year to conquest, and it starts today.