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Rally Up Joins AOL

Aug 31, 2010

Team to Support AOL's Efforts to Bring "Mobile-first" Apps to Market

Palo Alto, CA - August 31, 2010 - AOL Inc. (NYSE:AOL) today announced that Rally Up, the team who has been behind the popular Rally Up and FacePlant mobile applications, has joined AOL to further enhance the Consumer Applications and Mobile talent under Brad Garlinghouse and David Temkin's leadership. The team will be based in AOL's new West Coast office in Palo Alto and work closely with David Temkin, the Vice President of Mobile at AOL, to build mobile-first experiences.

Mobile-first marks a new approach to the mobile market at AOL. For the first time, AOL mobile applications will consist not only of mobile versions of its popular desktop and web offerings, but also will include all-new products that launch first on mobile devices. The infusion of mobile product development talent provided by the Rally Up team will provide AOL with an additional spark to ignite its mobile-first initiatives.

"Within the last year, the Rally Up team has demonstrated its keen understanding of the way that people want to use their mobile devices to interact, share and better communicate and of the tools necessary to address those needs," said David Temkin. "We are thrilled to have such a talented group of mobile innovators join AOL, especially given the rapid evolution of this space."

Rally Up was founded in 2009 by a team of Santa Cruz, California based entrepreneurs and developers with the goal of providing consumers with best in class mobile applications. The Rally Up team has built two applications to date including Rally Up and FacePlant:

  • Rally Up, a Location Based Service that enabled users to combine private microblogging with location, allowing users to share text, photos and direct message each other
  • FacePlant, an application currently under review, that would enable users to see which of their friends are available to chat on the FaceTime application available on the iPhone 4

"We are excited to join the AOL team for the opportunity to work with great leaders like Brad and David and because we are impressed with AOL's drive to innovate on mobile devices," said Sol Lipman, CEO of Rally Up.

Additional information about AOL's mobile offerings can be found at

About AOL
AOL Inc. (NYSE:AOL) is a leading global Web services company with an extensive suite of brands and offerings and a substantial worldwide audience. AOL's business spans online content, products and services that the company offers to consumers, publishers and advertisers. AOL is focused on attracting and engaging consumers and providing valuable online advertising services on both AOL's owned and operated properties and third-party websites. In addition, AOL operates one of the largest Internet subscription access services in the United States, which serves as a valuable distribution channel for AOL's consumer offerings.

Media Contact:

AOL Corporate Communications
Kiersten Hollars


Kelly Mayes