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Engadget Named Official Online News Source of 2012 International CES

Nov 29, 2011

Engadget Named Official Online News Source of 2012 International CES

Popular Tech Blog Again Serves as News Hub for Renowned Yearly Electronics Show While Launching Site's First-Ever Onsite Video Studio

New York, NY – November 29, 2011 – Engadget, the popular tech and gadget blog, has been named the official online news source of the 2012 International CES®, the world's largest consumer technology tradeshow. Engadget will once again serve as a news hub for the event and will for the first time have an onsite video studio offering "Engadget Live from CES": real-time video coverage from the event, with live broadcasts; previews and product reviews; demos; interviews; commentary; daily news wrap-up podcasts; and more. In addition, Engadget has been named the official online news site for the Consumer Electronics Association (CEA), the preeminent trade association promoting growth in the $190 billion U.S. consumer electronics industry and owner of CES.

"It's exciting to be building upon our already deep ties with CES," said Joshua Fruhlinger, Editorial Director of Engadget. "While we've been the 'official blog' of the event for the last three years, being named 'official online news source' is a nice recognition that we're perfectly suited to cover all things CES. It's a win for our readers, who'll be getting around-the-clock coverage of the latest and greatest from the event, and we can't wait to get started."

Said Tim Stevens, Editor-in-Chief of Engadget: "CES is the most exciting week of the tech year, and in 2012 we'll be covering it more comprehensively than ever. As before we'll be bringing the news and liveblogs as it happens and, for the first time, we'll have an on-site video studio where we can bring live interviews and product demos straight from the show floor, plus live daily video podcasts and other broadcasts. This year we won't just be covering the news, we'll be making it."

"Engadget does a terrific job broadcasting the energy and excitement of the thousands of new products launched each year at the International CES to attendees and consumers," said Gary Shapiro, president and CEO of CEA, the producer of the International CES. "We look forward to this expanded partnership with Engadget as it continues its dynamic coverage and analysis of the products and trends that rivet the world each January at the International CES -- as well as its unique coverage of CEA's other events throughout the year."

Engadget's coverage of past CES shows featured its signature brand of obsessive tech news and analysis from every angle, all with a point-of-view of a tech aficionado. Engadget introduced a centralized hub for CES news 24/7, with breaking news, deep-dive stories about big releases, exclusive scoops, stunning photography and compelling video. As official news source, Engagdet will bring the same level of obsession to everything CEA, with better access and enhanced coordination.

In addition to "Engadget Live from CES," the Engadget team of editors, reporters and product testers will have unfettered access to bring all of the show to readers. As the year goes on, Engadget coverage of CEA events will continue, with breaking news from CE Week and other events throughout 2012.

Launched eight years ago with a commitment to integrity in tech reporting and reviewing, Engadget has risen quickly in traffic and influence to become a leading authority on technology news. The selection of Engadget as official online news source of CEA affirms its place as premier news brand in the technology space. Engadget is part of the Huffington Post Media Group.

About the Huffington Post Media Group:

The Huffington Post is part of AOL's Huffington Post Media Group ("HPMG"), a leading source of news, opinion, entertainment, community and digital information comprised of a diverse network of destination websites, including The Huffington Post, Moviefone, Engadget, TechCrunch, Patch, StyleList, and Mapquest. HPMG's sites combine journalism, technology, engagement, and video to reach a global audience on every platform. The Group has over 20,000 bloggers -- from politicians and celebrities to academics and policy experts -- who contribute in real-time on a wide-range of topics making news today. Among them are Nora Ephron, Larry Page, Bill Maher, Robert Redford, Madonna, Alec Baldwin, Scarlett Johansson, Russell Simmons, Bill Gates, and Charlie Rose. The Huffington Post has 35 million unique visitors a month, per comScore (October, 2011), and has an engaged community that posts over 5 million comments a month. The Huffington Post UK and The Huffington Post Canada both launched this year, and Le Huffington Post, in France, is launching soon.

About AOL:

Having helped millions of Americans to get online, AOL Inc. (NYSE: AOL) is on a mission to inform, entertain and connect the world. The home of a world-class collection of premium brands, AOL creates original content that engages audiences on a local and global scale. We help marketers connect with these audiences through effective and engaging digital advertising solutions.


Rhoades Alderson