Barefoot Wine and Partner Studio by AOL Win Creative Media Award for LGBT Marketing
Jan 30, 2017
We’re excited to announce that Barefoot Wine and Partner Studio by AOL have just won the Creative Media Award for Best LGBT Marketing for “Love for the Ages," a custom branded video which celebrates the 1-year anniversary of the U.S. Supreme Court ruling on marriage equality. “Love for The Ages” was distributed simultaneously across Huffington Post's social channels including Facebook, Twitter, Instagram, YouTube, and Tumblr.
After the video launched, the conversation on social surrounding Barefoot Wine shifted from strictly wine and business, to Pride and LGBT content, with “Love for The Ages” comprising over 40% of all Barefoot Wine conversation! There were even 34 wedding photos shared in the comments in the first five days!
We’d like to take this opportunity to congratulate Barefoot Wine and our partners at The Integer Group and Hunter Public Relations on this win and raise our glasses in a toast for marriage equality!