AOL's Global to Local Experiences for the 2012 Presidential Debates
Oct 4, 2012
AOL made news last week with Google and Yahoo! when the Commission on Presidential Debates announced the three Internet giants would combine forces to reach a massive audience with a digital initiative, "The Voice Of," an online destination for the presidential debates.
Last night, teams across AOL also collaborated to demonstrate the editorial and distribution force that AOL's combined brands can deliver. AOL.com and HuffPost Live streamed the presidential debate, providing unique coverage, commentary, analysis and opinion across AOL.com, the Huffington Post, HuffPost Live, Patch, DailyFinance and other AOL sites. More than 20 AOL brands joined this unprecedented effort, which also included more than 30 Patch live viewing parties across key battleground states, four live chatrooms on HuffPost Live with specific focus areas - Inside Politics, Comedy, Young Voters and En Español - and an undecided voter focus group with Luntz Worldwide in our AOL Studio at 770 Broadway.
Over 400,000 engaged viewers watched the livestream, and we received over 33,000 comments on The Huffington Post and HuffPost Live. We had an estimated 240 million impressions total on Twitter, where more than 30 editors shared updates from 11 different AOL and Huffington Post Twitter accounts.*
Didn't hear about the topic you care about last night? Starting Friday at 9am, you can submit your questions through AOL, Google and Yahoo for the chance to hear the answer at the 2nd Presidential debate on October 16th.
*Source: AOL Internal Data
AOL's Global to Local experiences, for the 2012 Presidential Debates aol.it/T6OXDv
- AOL PR (@AOLPR) October 4, 2012