International

AOL is expanding its Platform-A ad network to Europe, and named Brendan Condon to head the group, reporting to Lynda Clarizio. Platform-A reaches 125 million online consumers in Europe. AOL Chairman and CEO Randy Falco said that the company can now offer advertisers "the best marketing tools and technologies available to help them effectively and efficiently deliver their messages to online audiences across Europe.”

London, UK and New York, NY, 6 June, 2008 – AOL announced the expansion of Platform-A in Europe, which aligns AOL’s existing advertising operations and offers advertisers and publishers a full suite of industry-leading marketing solutions powered by the Web’s most advanced advertising technologies. Brendan Condon has been named head of Platform-A’s International operations, based in London, reporting to Platform-A President Lynda Clarizio.

“By bringing Platform-A to Europe, we can offer advertisers the best marketing tools and technologies available to help them effectively and efficiently deliver their messages to online audiences across Europe,” said Randy Falco, AOL Chairman and CEO. “This builds on AOL’s strong presence in Europe, and positions AOL for growth in three key areas – publishing, people networks, and our advertising network.”

New York, NY, June 5, 2008 – AOL today announced the international expansion of its popular men’s lifestyle site, Asylum, with launches in Australia, www.asylum.com.au, India, www.asylum.in, Italy, www.asylumitalia.it, and the UK, www.asylum.co.uk. AOL plans to launch Asylum in additional countries by year’s end, as part of the company’s ambitious global expansion effort.  Launched in the U.S. in December, Asylum is already the Web’s most visited men’s lifestyle site, attracting nearly 3 million domestic unique visitors in April, with nearly 40% of the traffic coming to Asylum from outside the AOL network.*

AOL's popular men's lifestyle site, Asylum, is launching in the UK, Italy, India and Australia. In the six months since its launch, Asylum has risen to become the top men’s lifestyle site, attracting 3 million users in the U.S. with nearly 40% coming to Asylum from outside the AOL network. “We’re confident that Asylum’s unique editorial voice, which provides an irreverent look at all things that matter to guys, will resonate with a world wide audience,” said Jared Willig, Asylum Managing Director.

London – June 3, 2008 – America’s leading gadget and technology site Engadget, ( http://engadget.com ), has today launched in Poland at http://pl.engadget.com as part of AOL’s global expansion. The Poland launch signals the next phase of increasing the brand’s global presence, with plans to launch into other European countries in the future.

Engadget Poland joins http://www.aol.pl and http://www.winamp.pl as AOL continues to grow it’s Polish language offering, which currently has over 1.9 million UVs in Poland.¹ Engadget Poland will feature content and topics with local and international flavour and focus on subjects including product release rumours, product reviews and articles written by and for technology and gadget enthusiasts. A growing team of local editors will be responsible for creating engaging and up-to-date content for the Polish audience.