AOL becomes a Mercedes-Benz Fashion Week 2010 Sponsor
AOL Media Lounge to Offer Live Video Blogging
New York -- February 11, 2010 – AOL Inc. announced today that it is becoming an inaugural sponsor of the Mercedes-Benz Fashion Week in New York Fall 2010 Season. As part of its support, AOL is hosting the AOL Media Lounge for the event which takes place in Bryant Park in New York City, February 11-18. The AOL Media Lounge will be a unique environment for the press attendees covering Fashion Week and will be a full-service working media lounge right in the center of the action. As part of the media lounge, AOL will provide a live video blogging platform for the attending press to capture their real-time perspectives on the trends, the craftsmanship and all the glamour of the Week.
"Mercedes-Benz Fashion Week is one of the signature events in the world of fashion and we're thrilled to be associated with it. Through our AOL Media Lounge, we are excited to empower the working press and journalists covering the action from the Tents at Bryant Park," said Maureen Sullivan, Chief of Staff, AOL.
The AOL Media Lounge opens Thursday, February 11 and will be available all day every day to all of the working press covering Mercedes-Benz Fashion Week from 9:00 am-10:00 pm.
AOL Inc. (NYSE: AOL) is a leading global Web services company with an extensive suite of brands and offerings and a substantial worldwide audience. AOL's business spans online content, products and services that the company offers to consumers, publishers and advertisers. AOL is focused on attracting and engaging consumers and providing valuable online advertising services on both AOL's owned and operated properties and third-party websites. In addition, AOL operates one of the largest Internet subscription access services in the United States, which serves as a valuable distribution channel for AOL's consumer offerings.