AOL becomes a Mercedes-Benz Fashion Week 2010 Sponsor

  • Feb 11, 2010
  • Tagged: media

AOL Media Lounge to Offer Live Video Blogging

New York -- February 11, 2010 – AOL Inc. announced today that it is becoming an inaugural sponsor of the Mercedes-Benz Fashion Week in New York Fall 2010 Season. As part of its support, AOL is hosting the AOL Media Lounge for the event which takes place in Bryant Park in New York City, February 11-18. The AOL Media Lounge will be a unique environment for the press attendees covering Fashion Week and will be a full-service working media lounge right in the center of the action. As part of the media lounge, AOL will provide a live video blogging platform for the attending press to capture their real-time perspectives on the trends, the craftsmanship and all the glamour of the Week.

"Mercedes-Benz Fashion Week is one of the signature events in the world of fashion and we're thrilled to be associated with it. Through our AOL Media Lounge, we are excited to empower the working press and journalists covering the action from the Tents at Bryant Park," said Maureen Sullivan, Chief of Staff, AOL.

The AOL Media Lounge opens Thursday, February 11 and will be available all day every day to all of the working press covering Mercedes-Benz Fashion Week from 9:00 am-10:00 pm.

About AOL
AOL Inc. (NYSE: AOL) is a leading global Web services company with an extensive suite of brands and offerings and a substantial worldwide audience. AOL's business spans online content, products and services that the company offers to consumers, publishers and advertisers. AOL is focused on attracting and engaging consumers and providing valuable online advertising services on both AOL's owned and operated properties and third-party websites. In addition, AOL operates one of the largest Internet subscription access services in the United States, which serves as a valuable distribution channel for AOL's consumer offerings.

Media Contact:
Diedre Ayers
(212) 652-6355

  1. HuffPost Live is an award-winning live streaming network. Every discussion is live and unfiltered. Thousands of people from around the globe join HuffPost Live's programming, five days a week, available online, on mobile and on-demand.
  2. 14k+
    Hours volunteered globally in 2014
  3. Cannes Welcome Reception
  4. 15%
    Global advertising revenue growth YoY
  5. AOL Platforms

    Publisher Partners
  6. 1
    in 13 Video Categories
  7. AOL video viewers have increased

    Year over year
  8. Programmatic Upfront
  9. 510%
    YoY growth for HuffPost Live video views
  10. AOLer Samantha Leibovitz says

    I love coming to work every day and being surrounded by such creative, passionate people.
  1. Make a Difference module on

    Free impressions driven to causes in 2014
  2. AOL Digital NewFront
  3. Video

    Of Ad Age 100 Advertisers do business with AOL
  4. 250%
    Growth in programmatic revenue
  5. Video

    Video ad impressions served each month
  6. We award Blue Monsters to our top employees

    In news
  8. AOLer Chris Nims says

    I've stayed at AOL for as long as I have because I love what I do, and I love the people with whom I do it.
  9. 2x
    Consumers are twice as likely to interact with ads that feature real-time content
  10. AOL On offers the most relevant video on every topic sifted, sorted and served to you.
  1. Explore the stories of trailblazing women and inspire your own through
  2. 94M
    Monthly views globally on HuffPost
  3. Arianna Huffington at AdWeek
  4. 93%
    Cross-device user match rate

    Global impressions per day
  6. 400%
    Increase in programmatic TV campaigns (ONE TV)
  7. Anytime, Anywhere Tech Support
  8. 9%
    Revenue growth in 2014
  9. MapQuest

    Mapping property
  10. Cambio

    The site #BUILTBYGIRLS for girls covers everything from video games and coding to fashion and celebrities to entertain and inspire girls to achieve their goals.